Zamna and Untold have officially announced their collaboration on Instagram, confirming that exciting new partnerships in the global festival scene is heading to Tulum. While the full lineup and format are yet to be revealed, this announcement has set high expectations for what’s to come. In this blog, we take a closer look at what each brand brings to the table, and what their first-ever collaboration could mean for travelers and music lovers visiting Tulum.
Zamna Festival: Tulum’s Jungle Phenomenon
Zamna Festival has built a strong reputation as one of the most respected boutique electronic music festivals in the world. Set in a natural open-air venue surrounded by jungle, cenotes, and palm trees, it offers a distinct atmposhpere that has become synonymous with Tulum’s winter season. The festival curates shows from leading labels and artists in the house and techno scenes, drawing thousands of international travelers to its multi-week program that runs from late December to mid-January.
Since launching in 2017, Zamna has expanded globally, hosting events in cities like New York, Ibiza, Bali, and Madrid. Yet its flagship events in Tulum remain the heart of the brand, attracting a devoted community that values the music, setting, and atmosphere. The production is known for being tasteful and immersive without relying on flashy gimmicks, and each show feels tailored to the environment, offering a sense of intimacy that large festivals often lack.
Untold Festival: Romania’s Leading Music Event
Untold is Romania’s largest music festival and one of the most attended in Europe. Held in Cluj-Napoca since 2015, it has grown to host hundreds of thousands of attendees each year. Known for its elaborate stage design, large-scale visuals, and broad genre programming, Untold combines EDM, house, techno, live acts, and more across multiple stages.
It has consistently ranked among the top global festivals, earning awards and recognition for its organization and experience. In recent years, Untold has expanded internationally, with a winter festival in the Carpathians called Massif, a beach version called Neversea, and in 2024, a major international debut in Dubai. These moves show Untold’s global ambition and readiness to bring its large-scale production style to new audiences.
What This Collaboration Could Mean
Now that the collaboration is confirmed, what can festival-goers expect from this meeting of two powerhouse brands?
One key element could be the merging of Untold’s high-scale production with Zamna’s curated setting. Untold is known for massive stage builds and visual storytelling, while Zamna has always emphasized its natural venue and focus on sound. If the two approaches blend well, we could see an event that feels both elevated and grounded – something visually ambitious yet still connected to the essence of Tulum.
It’s also possible that Untold will bring a broader musical range than what is usually featured at Zamna. While Zamna leans toward underground house and techno, Untold lineups have included a wide mix of genres. This could create a new type of programming for Tulum’s festival season, attracting fans from different music scenes.
What’s equally exciting is what this partnership means for Tulum’s standing in the global festival world. With Untold’s reach, this event could introduce a larger international audience to Tulum beyond the regular electronic music crowd. It also sets the stage for future collaborations between Latin America and European brands that prioritize both experience and quality.
As of now, no official dates or lineups have been released, but both brands have promised more information soon. For now, festival fans can mark their calendars and prepare for what could be one of the most unique and anticipated events of the 2026 season.
Update: Debut on Galaxy Stage and Presence in Dubai
Since the initial publication of this blog, Zamna has officially announced its debut on Untold’s iconic Galaxy Stage in Romania. In addition, this November, Zamna will host its own dedicated stage at Untold Dubai, marking a significant step in this international collaboration. In their statement, Zamna wrote that “this is just the beginning,” suggesting that more joint projects are in the pipeline.
It’s important to note that an Untold edition in Tulum has not been announced yet. However, these first steps clearly point toward a deepening relationship between the two brands—one that could eventually lead to a collaborative event in Mexico.
Sources:
- Zamna Festival Instagram announcement
- Untold Festival official website
- DJ Mag’s Top 100 Festivals
- Wikipedia – Untold Festival
- The National News – Untold Dubai